THE BEST INVESTMENT OPPORTUNITIES SHOULD NOT BE EXCLUSIVE OR SECRET
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THE ZENE welcomes all humans to claim their TZEN.
From highly trained private and institutional investors to passionate individuals without vast financial background or resources. We invite everyone to claim each your TZEN tokenized shares and be part of the upside we create together.
Our investor experience is no different from our user experience: Open, transparent, simple, fair, and with significant opportunity to create value.
GROUNDBREAKING IDEA
Leveraging the power of Blockchain and NFTs we combine accessibility, privacy, and transparency with real value creation for all participants in the booming content economy. And it‘s not just an idea, the beta version of our app is launching soon. Stay tuned during the dawn of NFT‘s.
A TRANSFORMATIONAL APPROACH TO INVESTMENT
THE ZENE wants to give ownership of content and data to the users they rightfully belong to. So of course the ability to become an investor in THE ZENE should be open, available, and simple for anyone to obtain.
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The TZEN token is backed by shares of THE ZENE AG and lets you participate pro-rata in the case of an exit. It is a legally and regulatory compliant security token offering created with our partner BACD USA LLC – a global leader paving the way for a new dawn for investments enabled by Blockchain technology, Private investments open to the public.
AN ENDLESS POTENTIAL
The content creation economy is growing. Fast! Only being held back by unfair and nontransparent conditions for the users.
ZENE has the ability to tear down the barriers and unleash the next level of growth and benefit from the scale of trading NFTs, added services to users, and creating a framework for corporates wanting to secure existing properties and developing new with NFTs.
A REMARKABLE MARKET RESPONSE
Across more than 5 global markets and 5.000 social media users a staggering
+50% share are already interested in using THE ZENE.
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Leveraging one of the worlds most innovative go-to-market tools; Response Modelling, THE ZENE has identified a potential that reaches far beyond the existing crowd of NFT and Crypto audiences. Connecting creators, spectators, and traders on a platform that lets users own and control data turns out to appeal to the broadest audience of social media users possible.
AN EXCEPTIONAL TEAM
Thomas Staubli (BoD), former early stage partner of Partners Group with over 30 years of experience in private equity and financial markets Thomas Staubli brings the highest level of financial expertise and know-how to THE ZENE.
Ellen Nehs is our Chief Visionary and CEO. Ellen Nehs combines an entrepreneurial mindset extraordinaire with a consulting background from Bain & Company resulting in solid and disruptive approaches. Ellen Nehs is also a graduate of INSEAD.
Philipp Homann, our CTO, brings 18 years of experience in software and mobile app development working for acknowledged and industry leading companies like Endava.
SOLID BACKING
THE ZENE is backed by a great network of partners. Be it to develop our App with Endava, our blockchain and NFT integration with Consensys or to target the right markets with our Marketing partner Komponent. We only chose the best and the best chose us. Our extended and established team covers all necessary competencies.
ARE YOU READY TO JOIN THE TEAM?
The offering starts: 22. December 2022.
Current pre-money valuation: CHF 15 Mio.
TZEN tokens are underlined by shares of THE ZENE AG allowing investors participate pro-rata in the success of the company. The tokenization of shares a fascilitated by our partner Bacd.io. All Investors will be linked to our custom THE ZENE token page on the investment platform of BACD.IO when buying TZEN tokens.
Initial 6 months tokens are fixed as private placement. Hereafter we intend to list publicly and make the TZEN token tradable.
SWISS ORIGINS
ZENE AG is a privately held company registered in Luzern, Switzerland.
Currently owned 100% privately by international industry leading investors.
FAQ
WHAT DOES THE COMPANY DO?
THE ZENE is developing an innovative Social Media app, which will be based on three USP’s: NFT generation and selling: Transparency, ownership and control of your data. 3D Search: What you find is based on your search, not advertisers wanting to sell you. 3D Surface: Meet, create, share and trade in an innovative 3D surface.
HOW AND WHERE IS THE COMPANY REGULATED?
The company – a swiss stock corporation – is domiciled in Switzerland. It is regulated under the Swiss Code of Obligations and also our banking partner is domiciled in Switzerland. The majority of shareholders currently are Swiss citizens. The company has two very experienced board members such as a former early stage partner of Partners Group as well as a former BCG consultant and INSEAD graduate.
WHAT BIG PROBLEM DOES THE APP SOLVE?
The ambition for THE ZENE is to lead a new path in social media creating a springboard for creators, spectators and traders to cultivate and enjoy amazing content – rather than turning users into a product for the media industry. The current Social Media industry is Web 2.0 based where users can only read and write. THE ZENE wants to change this and become the first independent, client owned Web 3.0 Social Media App.
HOW BIG IS THE MARKET OPPORTUNITY?
Web 3.0 is transforming the creator economy. There is currently no Web 3.0 Social Media App, ensuring users own and are in full control of their own data. Our approach has been substantially confirmed by dynamic response data including more than 6’000 social media users across global markets, which resulted in up to 50% wanting to try the App of THE ZENE. Moreover the global non-fungible token (NFT) market size is expected to grow by USD 147.24 billion from 2021 to 2026 at a Compound Annual Growth Rate (GAGR) of 35.27% as per the latest market report by Technavio.
HOW CAN I BUY TZEN TOKEN?
We have worked together with our partner Bacd.io to make the investment process as simple as possible. Therefore, you can buy the TZEN token either via your crypto wallet, credit card or wire transfer.
HOW DOES A TRANSACTION TO BUY TZEN TOKEN WORK?
Once you visit our sub-page thezene.com/zenetoken and click on “Buy TZEN token” you will be linked to our sub-page on our partners website Backed (tzen.bacd.io), where you first have to either sign in (if you already have an account) or Sign up (to create a new one). If you sign up the first time you will get an email to verify your account. After the login process go through the KYC application, then check if it says TZEN and then click “Buy Token Now”. Enter how much you would like to buy and to pay for it you will have three options:
Crypto: connect to your personal wallet and buy the token with your cryptos (e.g. ETH).
No cryptos: buy the token with your credit card or via wire transfer.
HOW DO I PAY FOR THE TOKEN?
You have three possibilities: You can pay for the tokens with your cryptos, with your credit card or via wire transfer. Once the payment has been confirmed you will receive the TZEN tokens.
DO I GET A PURCHASE CONFIRMATION AND DO I GET A CONFIRMATION ON MY TOKEN HOLDINGS?
Yes you get a purchase confirmation and can view your purchase in your dashboard on our partnes Bacd.io platform by entering it with your login credentials that you created to buy the tokens. Keep in mind that if you decided to store the tokens on your wallet, you’ll find them on there and not on the dashboard from our partner Bacd.io
WHERE ARE MY TZEN TOKENS HELD ONCE I BOUGHT THEM?
You can either keep them in a wallet provided by our fundraising partner Bacd.io or transfer them to your own wallet. If you want to hold them in your own wallet, you will have to connect it under “Receiving wallet”. Please keep in mind that THE ZENE can not be held accountable for where you choose to store your tokens.
RISKS INVOLVED IN THE DIFFERENT CUSTODY POSSIBILITIES (BACD.IO VS. PERSONAL WALLET)?
If you choose to store your TZEN tokens on the platform of our partner Bacd.io you also have the counterpart risk of Bacd.io. Usually it is recommended to store tokens on your personal wallet, if you are familiar with the technicalities around it. If you choose your personal wallet please also keep in mind that it is self custody and you alone only have access to it.
I DON’T WANT TO BUY THE TZEN TOKEN, CAN I STILL INVEST?
Yes! We also offer direct placements for significant investments. For more information, please reach out via e-mail: contact@thezene.com
IS THERE A SELLING RESTRICTION PERIOD FOR THE TZEN TOKEN?
Investors from the private and pre placement will have a selling restriction period of 6 months starting from the date of their investment. After the six months 1/3 of their tokens will be released every 1 month. Once on the public market there is no selling restriction period applied. For more details go to the following question: “How can I exit as a THE ZENE shareholder / token holder?”
HOW CAN I EXIT AS A THE ZENE SHAREHOLDER / TZEN TOKEN HOLDER?
No recommended holding period is prescribed for these products. Once you buy TZEN Token, there is no possibility to take your money out early other than to sell the product over the counter. Should you sell the product before an EXIT EVENT, the amount you then receive may be less than the amount you would otherwise have received in an EXIT EVENT. Private Investments are less liquid and a high risk high reward investment, and you are not guaranteed to exit on your shares/tokens in short time. Keep in mind that investing in private equity is a long-term investment.
WHAT KIND OF TOKEN IS TZEN?
The TZEN token counts as an asset and security token by swiss law.
HOW DO I REPORT TAXES OF MY DIGITAL ASSET?
Taxation varies from country to country. We recommend you to contact your tax advisor, who can guide you according to the local taxation rules in your jurisdiction.
IN THE CASE OF AN EXIT OF THE COMPANY THE ZENE AG, HOW DO I GET MY FAIR PART?
As a shareholder of THE ZENE AG you are entitled to the percentage of your ownership that you were holding according to the share register (“Aktienregister”) at the time of the exit. As a TZEN token holder you have a contractual entitlement to participate pro-rata in the sales proceeds for 35’000 ordinary shares of the Company (the “Purchase Price”) in the case of a sale or other disposition of the Company (the “Exit Event”). For more details about the “Exit Event” please consult the Offering Memorandum, where everything is outlined in detail.
ARE MY TOKENS POTENTIALLY AFFECTED BY DEFAULTS OF DECENTRALISED EXCHANGES OR DISTORTIONS OF CRYPTO CURRENCIES?
If a high-profile scandal affects Cryptocurrency or DLT service providers, it is likely that the resulting backlash will have an adverse effect also on other tokens, of which TZEN could be one of them. However the underlying value of TZEN token, which is to participarte pro rata in the case of an exit, doesn’t change and exists as long as THE ZENE is an active company or until a potential exit happens.
AS AN INVESTOR HOW DO I GET INFORMATION REGARDING A COMPANY EXIT OR OTHER IMPORTANT COMPANY INFORMATION?
On our webpage under thezene.com/zenetoken you have the possibility to register yourself if you want to be informed about future company events.
HOW MUCH FEES DO I PAY WHEN BUYING TOKENS?
Depending on which payment option you chose to pay your tokens with, there are different fees applied. If you chose to pay with your Credit Card or via wire transfer you pay between 1.25 – 3% depending on your service provider. If you chose to pay with your crypto, you only pay the gas fee equivalent to the current gas market price.